I absolutely adore the new Lana Del Rey campaign for H&M. Not only does she look amazing in the video, it’s such a great choice of song and she sings it so well. Haunting melody and incredible visuals. Love the retro microphone. Love everything about it to be honest.
I must say H&M have got it spot on with this ad, I want to buy everything she is wearing. How can she make a £19.99 pink angora blend jumper look so sexy? £50 for her full outfit including the trousers at £29.99, I mean you can’t really go wrong can you, even I can justify this purchase.
I want to be her. I want her clothes. I want her voice. I want her hair. Why can’t I be her?
Just buy them. If it means more ads like this it’s worth every penny.
Check out this behind the scenes video too.